A SMILE WORKS WONDERS
a smile warms and refreshes, a smile is contagious, by giving it, you also do good for yourself, both the poor and the rich enjoy it, almost everyone has tried it in their lifetime.Smile overcomes language barriers, it boosts self-confidence and reduces stress, … smile boldly, practice, We’ll Measure in November.
What Have Experts and Popular Wisdom Said about Smiling?
“A smile is the shortest distance between two people.” – Victor Borge
“Never forget to smile, because a day without a smile is a wasted day.” – Charlie Chaplin
“Laugh lines should never be operated on. Marks of love are more valuable than the emptiness of fake youth.” – Pam Brown
“A smile is like a light in a window, signaling that the heart is at home.”
“Smile – it’s free therapy.”
“A smile costs nothing, but creates much.”
“A smile is a language understood by all nations.”
“Never keep a smile to yourself – it might be the only ray of sunshine in someone’s day.”
“A smile can open doors that force cannot.”
“Before you give up, try to smile.”
“The most beautiful makeup a woman can wear is a smile.”
“A smile strengthens the soul and heals the heart.”
“A warm smile is the language of kindness that everyone understands.”
“A six-year-old smiles an average of 300 times a day. An adult 15-100 times a day. Be six again.”
“Smiling is free therapy that can lift your mood and strengthen social bonds.”
Medical Studies on the Benefits of Smiling:
Medical Studies Have Confirmed that Smiling Has Various Beneficial Effects on Health:
“Smiling releases endorphins in the body, which are natural feel-good hormones and help reduce stress and improve mood. Laughter also reduces the levels of cortisol and adrenaline, which are stress hormones.”
“Laughter increases the amount of serotonin in the bloodstream, which is associated with mood improvement, and can increase pain tolerance and overall well-being.”
“Smiling helps strengthen the immune system and improves blood circulation and breathing, which in turn supports the body’s resistance.”
“Even a forced smile can improve mood, although its effect is usually more modest than a genuine smile. Moving facial muscles can influence psychological processes and help generate positive feelings.”
“Laughter therapy has been medically studied and is used to reduce depression and stress, especially in elderly people.”
“A smile literally changes our chemical makeup! When smiling, cortisol and endorphins are released, which reduce pain, alleviate stress, and promote overall well-being.”
Why is a SMILE so Important in Customer Communication?
Firstly, because the customer has a brain! Secondly, because the customer service representative has a brain. All our brains react to a smile.
Secondly, a SMILE is a SILENT WAY TO EXPRESS YOUR FEELINGS to another, and that is exactly what we want to do in customer communication. We want to first feel and then also make the incoming person understand that we are on their side and that they are welcome.
Objectively measured, it is evident that a smile at the beginning of customer contact very directly affects the quality of customer communication. Trendline Analytics, as a training and mystery shopping company throughout the Baltics, has conducted tens of thousands of mystery purchases and mystery visits for companies in various sectors over the last 10 years. In the analysis below, we show with a green line, summarized, all cases where there WAS a SMILE at the beginning of contact, and with a red line, a consolidated analysis of cases where there WAS NO SMILE at the beginning of contact. The difference is enormous. In other words, a smiling service provider (thanks to their attitude) significantly impacts the quality of customer communication and, obviously, through that, the financial results, regardless of the product or service in question.
Why is this kind of undertaking beneficial as a CAMPAIGN? Practice makes perfect. Smiling becomes easier if you consciously practice it and think about its value and the factors that cause it. This way, smiling, in the right place and at the right time of course :), can become a HABIT. Smile year-round, practice, we’ll measure in November!
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Trendline is a Development Company with over 20 Years of Experience. Our Trainings and Mystery Shopping Help Develop Sales and Service Companies throughout the Baltics. We also Map Customer Feedback, Create Service Standards and Training Videos for Companies. Here is a Link to our Blog, which Contains Opinion Pieces and Articles Describing our Vision, Uniqueness, and Emphases.
WE SMILE 2025⎟We Invite your Company to Participate in a Refreshing Autumn Campaign
