Mystery Shopping quality – how to measure it? Why is it so important?
After all, based on the results of the tests, future action plans are established – “treatment” is determined.
How to evaluate the quality of a doctor? The level of who prescribes (recommends) the medicine?
The article highlights, among other things, the advice for organizing mystery shopping from a document created on the basis of a thorough analysis by the EBA (European Banking Authority) of the European Union, published on July 21, 2021. You will find mature advice with recommended guidelines for organizing Mystery Shopping in Europe.
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